Privacy Policy
Navdha Fashion ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and otherwise process personal data in connection with our website www.navdhafashion.com (the "Platform") and related services. By accessing or using the Platform, you consent to the data practices described in this policy.
This policy is designed in compliance with the Digital Personal Data Protection Act (DPDP Act), 2023, the Information Technology Act, 2000, and other applicable Indian laws governing data protection and e-commerce.
We collect two types of data: personal and non-personal.
Personal data includes information you voluntarily provide:
· Account Information: Name, email address, phone number, date of birth
· Shipping & Billing Address: Street address, city, state, PIN code, country
· Payment Information: Credit/debit card details, UPI, wallet information (processed securely via third-party payment gateways)
· Customer Service Data: Messages, inquiries, and feedback you submit
· Preference Data: Size, style preferences, wishlist items for ethnic wear and kids' clothing
Automatically collected through technology:
· Device Information: Browser type, device type (mobile/desktop), operating system
· Usage Data: Pages visited, time spent, clicks, search queries
· IP Address & Location: General location based on IP (country/state level, not exact)
· Cookies & Identifiers: Session tokens, analytics identifiers, tracking pixels
We use your information for the following purposes:
· Processing purchases, shipments, and returns
· Sending order confirmation, tracking, and delivery updates
· Managing refunds and payments
· Responding to inquiries and customer support
· Sending transactional emails (order status, password resets)
· Providing invoice and receipt documentation
· Sending promotional emails about new collections (ethnic wear, kids' clothing, seasonal sales)
· Offering personalized product recommendations
· Creating targeted marketing campaigns (only with your consent)
· Analyzing user behavior to improve website functionality
· Conducting A/B testing for better user experience
· Developing new features and products
· Detecting and preventing fraudulent transactions
· Protecting against unauthorized access
· Complying with legal obligations and law enforcement requests
· Using Google Analytics and similar tools to understand traffic patterns
· Measuring campaign effectiveness
· Generating anonymized reports
Note: Marketing communications require explicit consent under the DPDP Act. You can withdraw consent or opt-out anytime via the unsubscribe link in emails.
We share data only with trusted providers for:
· Payment Gateways: Razorpay, PayU, or similar processors (PCI-DSS compliant)
· Shipping & Logistics: India Post, FedEx, Delhivery, or local couriers for delivery
· Analytics Platforms: Google Analytics, Facebook Pixel for performance tracking
· Email Services: For transactional and marketing communications
· Cloud Storage: For secure data backup and processing
All third parties are contractually bound to maintain confidentiality and use data only for specified purposes.
We may disclose data if required by:
· Law enforcement or government authorities (with valid legal orders)
· Court orders or litigation requirements
· Protection of our rights, property, or safety
We do NOT sell, rent, lease, or share personal data with unrelated third parties for marketing purposes.
We implement industry-standard security practices:
· SSL Encryption: All data transmitted via HTTPS with 256-bit SSL certificates
· Secure Payment Processing: PCI-DSS compliant payment gateways
· Access Controls: Role-based access; only authorized personnel can access sensitive data
· Regular Security Audits: Third-party audits conducted annually
· Data Retention: Personal data retained only as long as necessary for stated purposes (typically 7 years for tax/legal compliance)
· Employee Training: Staff trained on data protection and confidentiality
· Incident Response: Procedures in place to address and report data breaches within 72 hours as per DPDP Act
· You are responsible for maintaining password confidentiality
· Do not share login credentials with others
· Report suspicious activity immediately to our support team
Note: While we maintain robust security, no system is 100% secure. We cannot guarantee absolute protection against all cyber threats.
The Platform is intended for users 18 years and above. We do not knowingly collect personal data from children under 13 (or the applicable age of digital consent in your jurisdiction).
If a parent or guardian believes we have collected data from a child, please contact us immediately at navdhafashion.pune.sales@gmail.com or +91 9175750822 for verification and deletion.
You have the following rights regarding your personal data:
· Request a copy of personal data we hold about you
· Receive information about how it is processed
· Request correction of inaccurate or incomplete data
· We will update records within 30 days
· Request deletion of personal data under certain conditions
· Some data may be retained for legal/tax compliance
· Obtain your data in a portable, machine-readable format
· Transfer data to another service provider if applicable
· Withdraw consent for marketing communications anytime
· Withdraw consent for optional data processing (core transaction data still required)
· Request limitation of data use to specific purposes
· We will honor restrictions unless legally required to process
· Contact our Grievance Officer for disputes or concerns
· Response provided within 30 days
Cookies & Tracking Technologies
Cookies are small files stored on your device to recognize you and remember preferences.
· Essential Cookies: Required for login, cart functionality, checkout
· Analytics Cookies: Google Analytics to understand usage patterns (can be disabled)
· Marketing Cookies: Facebook Pixel, Google Ads to track campaign effectiveness
· Preference Cookies: Remember language, theme, size preferences
You can control cookies via:
1. Browser Settings: Most browsers allow you to accept/reject/delete cookies
2. Cookie Consent Banner: Accept or decline non-essential cookies on first visit
3. Opt-Out Links: Disable Google Analytics tracking via Google's Opt-Out Extension
Note: Disabling essential cookies may affect website functionality.
For detailed information, see our [Link to Full Cookie Policy].
We may update this Privacy Policy to reflect:
· Changes in laws or regulations
· New features or services
· Improvements in data practices
· Posted Updates: Changes appear on this page with updated date
· Email Notification: For material changes, we'll notify registered users via email
· Continued Use: Your continued use of the Platform implies acceptance of updated terms
Effective Date of This Version: January 2, 2026
Email: navdhafashion.pune.sales@gmail.com
Phone: +91 9175750822
Hours: Monday to Friday, 10:00 AM – 6:00 PM IST
Grievance Officer Name: [Insert Name]
Address: Navdha Fashion, Pimpri-Chinchwad, Maharashtra, India
Email: navdhafashion.pune.sales@gmail.com
Phone: +91 9175750822
Expected Response Time: 30 days from receipt of grievance
This Privacy Policy is designed to comply with:
· Digital Personal Data Protection Act (DPDP Act), 2023
· Information Technology Act, 2000
· Bharatiya Nyaya Sanhita (BNS), 2023
· Indian Contract Act, 1872
Recommendation: Consult with a qualified legal professional to ensure full compliance with Maharashtra-specific regulations and any amendments to data protection laws.
Acknowledgment:
By using www.navdhafashion.com, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy. If you do not agree, please do not use the Platform.
For any concerns or questions, contact us using the details above.
This document is a template customized for Navdha Fashion. Legal review is recommended before publication.